Price is never just arithmetic. It is a statement about what you believe your work is worth.
Most people treat pricing as arithmetic. Add up your costs, look at what competitors charge, choose a number somewhere in the middle and move on.
But a price is never only a number. It is a statement about what you believe your work is worth, who you believe it is for, and how confident you are in both.
Money is very good at one job: buying the freedom to say no. It needs clear instructions to do it.
Competition gets the blame. Cash timing, founder bandwidth and drift do most of the damage.
Everything compounds, not just money. The question is which habits you want working for you.
Being early feels a lot like being wrong. The hard part is surviving the long middle.